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1. Selecting your Topic
Sufficient for tomorrow is the evil thereof.
Sherlock Holmes
The Hound of the Baskervilles
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When settling on a specific topic for your information product, you
should consider several questions and ideas:
- It is important to establish a goal. How do you want your product to
affect its readers? How do you want to change their behavior, their knowledge, or their
decisions?
- The goal of the product will lead to its style of delivery. Do you want
it to be satirical, descriptive, instructional, or persuasive?
- Who might be interested in reading your information product? Who could
benefit from the information or from your presentation?
- Another important key to building an information product is to chose a
topic that you are interested in learning more about.
- What is the expected length of the information product? How many pages
for a report, how many cards for a Hyperstudio or HyperCard stack, how many web pages, how
many presentation slides?
- What sources do you know of that are already available on the topic?
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